Cruise Line: Azamara Club Cruises
Entered Service: 2000
Onboard Currency: USD
Passengers (lower berth): 686
Length: 592 feet (180 metres)
Beam: 84 feet (25 metres)
Draft: 19.85 feet
Azamara Quest entered service for Azamara Cruises on October 24, 2007.
She is an R-class cruise ship that was built in 2000 for Renaissance Cruises as R Seven. When Renaissance Cruises collapsed in 2001, she was laid up for two years, before being chartered to the Germany-based Delphin Seereisen as Delphin Renaissance. She was later sold to the Spain-based Pullmantur Cruises and renamed Blue Moon in 2006. She sailed for Pullmantur until 2007 when she was transferred to Azamara Cruises. She went through a $10 million refurb in 2012.
Azamara Quest’s sisterships are similar R-class ships, Azamara Journey, MS Insignia, MS Regatta, Ocean Princess (recently sold to Oceania Cruises to be renamed Sirena), Pacific Princess, MV Adonia, and MS Nautica.
Where Azamara has distinguished itself from the market is its focus on “destination immersion” and sharply expanded menu of complimentary amenities. With longer stays in port, more overnights and nighttime touring, it’s a strategic move that represents a distinct departure from traditional cruising, which typically features daytime port visits and no overnights or nighttime touring. The ship also plans itineraries around popular events, docking in Rio for Carnaval, Monaco for the Grand Prix and London for the Chelsea Garden Show.
In addition, every cruise now features one complimentary AzAmazing Evening — a local performance, concert or sporting event staged exclusively for Azamara that showcases a region’s culture and cuisine.
Passengers onboard are of an international mix, but are likely to be made up mostly of passengers from the U.S., followed by the U.K., Canada and Australia. A large proportion of them are seniors, with onboard entertainment designed for Baby Boomers and their elders.
Almost a quarter of passengers on a typical voyage are first-time cruisers who are seasoned land travellers. Azamara says its chief competitors are boutique hotels. Statistically, the cruise lines it draws from are, in order, Regent Seven Seas, Oceania, Seabourn, Silversea and Crystal.
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